With meticulous design, serious attention to safety, fits for purpose and a progressive commitment our environment with sustainable production and quality apparel that lasts, Jetpilot creates gear for the water seekers and work makers who love life in the sun. We aim to bring purpose back to clothing creating not just a brand but a reflection of our lifestyle. Our DNA is Australia’s water culture combined with a work obsession. We believe Friday is the best day of the week. An expression of a lifestyle without limitation. Protect yourself, express yourself, through the clothing you wear, the company you keep & the adventures you pursue that is life.
Jetpilot was born in 1986 when it made a name for itself by creating the most technically advanced wetsuits, vests and apparel for the sport of personal watercraft racing.
The inspiration came from 4 Californians with a strong passion for Moto X and Watercraft. As Scott, Jeff, Eric and Phil got heavily into watercraft they saw that no one was focusing on rider apparel in this growing sport. Their MX background gave them the vision and design concepts that changed the industry to what we are today. The Jetpilot brand name was chosen from the guys from their experience of racing Moto X at a Pro level in America and Europe. They were called Moto pilots if you rode Moto X bikes in Europe. They didn’t want to call the brand Jet Ski Pilot racing apparel as Jet Ski was a Kawasaki trademark name for their watercraft products, so the brand Jetpilot was the title of the new direction in water sports gear.
The watercraft market was getting very exciting on the racing side and Jetpilot created the personalities in the sport that we still know today, such as Jammer, Fish, Mac, Slasher, Haulin Harry, Hollywood Watkins, Rick Roy and Christy Carlson. These riders captured the youth globally and made us see through Jetpilots marketing how exciting the sport can be. The JP marketing made you see beneath the helmet of the athlete and got you involved with the rider’s lifestyle. Jetpilot still today sponsors Jeff “JAMMER” Jacobs as he has won 10 World titles on stand-up watercraft. He started with JP when he was 15. All the greats in this sport have experienced Jetpilots active movement to growing the sport and them as individuals.
In the late 90’s, Jetpilot and Rick Roy started the Freeride Watercraft Tour, which has changed freeriding all over the world. Rick Roy, Clay Cullen and Aussie, Mark Tearle were assembled to do a world tour on surf riding over 2 years. Jetpilot traveled with the team to South Africa, Australia, Mexico, Brazil, Hawaii and Canada, just to name a few. This created images that were outstanding and pushed the boys to develop the Rickter Back Flip! The first back Flip on a stand-up watercraft.
This made way for Jetpilot to create a surf contest for watercraft called The Red Bull Wave Challenge. This pushed the established stars and created a new audience for the sport. Freeriding in the surf was now in a competition format. This format is still used all over the world today. The beauty of this side of the sport is that the athlete needed more ability over budget to showcase their skills. We have seen new stars like Joe Kenney emerge from this new side of watercraft riding.
For the first 5 years Jetpilot got the PWC watersports products moving and decided it was time to grow again and set out to conquer the international market. They brought in an International company to take over ownership and help drive it to be one of the leading lifestyle brands in the watersports market. This company still owns the Brand and sees a huge future as they point themselves towards 35 years of JP Business. Since then Jetpilot has evolved and developed to offer a complete line of clothing, vest, wetsuits, shoes and watersports accessories for the wakeboard, PWC and surfing markets.
Jetpilot initially got involved in the wakeboard industry in 1995. It was a great crossover for Jetpilot wetsuits and clothing. As we got more involved, we began to see that the wakeboard market was still in its infancy and that there was room for improvements.
To help Jetpilot gain the exposure it needs to become the number one clothing and watersports line in the market, we signed on with the World Sports and Marketing crew as the official watersports and clothing sponsor of the 1996, 97 and 98 Wakeboard tour. Through this sponsorship our products receive added exposure through the USA national magazines as well as on-site displays, selling and promoting the latest Jetpilot gear and accessories at every tour stop around the USA, including the Mastercraft US Masters and the Wakeboard World Finals.
Jetpilot was an active sponsor of the freestyle motocross series in the USA and have sponsored top US and Australian motocross riders with clothing for many years. We introduced freestyle motocross (FMX) to the Australian X Games and were the sports organizers of that event in the late 90’s. Jetpilot Marketing department also created the Mini Bike racing movement in Australia; we launched the DC triple crown of Moto Mini Bikes and the Honda Australian Nationals.
After 10 years Jetpilot had become one of the leading brands globally in this industry. Today, 34 years on, we are very proud to support a number of the world's top Wakeboarder and PWC race/free riders including Felix Georgii, Alex Graydon, Cory Teunissen, Tony Iaconni, Lewy Watt, Bec Gange, Zahra Kell Jeremy Poret, Kevin Reiterer, Quinten Bossche, James Bushell, Nacho Armillas, Emma Nellie, Joel Barry, Abraham Hochstrasser, Estelle Poret and many more.
Jetpilot has used competition as the driving force in our continual search for innovative discoveries and as we look towards the future we would like to thank the past and present team for their contribution in creating the Jetpilot brand. We stand alone in our commitment to design and produce of all our products with this attitude and love for the action sports industry.